News

Mediafly Unveils New Sales Enablement Platform Experience for the Future of Evolved Selling™

New user interface along with flexible workflow features and design
capabilities enable dynamic selling conversations, leading to increase
in adoption and impact in the field

CHICAGO–(BUSINESS WIRE)–Mediafly,
a provider of sales enablement technology, content management, and
advisory services that create interactive, value-based selling
experiences, today presents a brand new platform interface and added
functionality to meet the needs of sellers across the globe. In addition
to the updated user experience, new capabilities include Mediafly
Workspaces, Story Mapper and Tool Builder, which provide users the
ability to customize in-app experiences on their own, without
incremental coding resources, including designing custom ROI
calculators. As part of the new platform experience, Mediafly is
introducing a new iOS app – Mediafly Next.

While companies have the best intentions when unveiling new sales
enablement solutions, many of these deployments fail. According to one
study, U.S.
organizations wasted $30 billion on unused software
over the course
of four years. Often times, this is due to technology not meeting the
expectations of its users. For sellers, lack of customization and legacy
solutions leave them scrambling to find relevant content and value-based
evidence to provide the personalized sales interactions that modern
buyers require. Admins and leaders of these teams are left to figure out
how to design and organize the information that sellers need to succeed.
Unfortunately, for many organizations, the process of designing an
intuitive presentation app experience with interactive content that
gains positive feedback and ultimately, a purchase, requires an
unrealistic investment of time and budget.

“Sales enablement technology should be flexible, easy to use and allow
for customization,” said Jason Shah, CTO at Mediafly. “Our customers
want to personalize their solutions so they can provide the best
experience to their buyers. With the new Mediafly, users can continue to
feel well equipped in their sales conversations, providing value to
their buyers at a faster rate, helping to increase revenue and exceed
quotas.”

To help sales teams evolve from traditional content management portals
and presentation tools like PowerPoint and guide them on how to improve
sales, Mediafly gives users access to a modern, sophisticated,
consumer-like presentation app experience across desktop and mobile. Now
admins and sales reps can easily self-author and experience an interface
with animations, customizable layouts and navigation, and interactive
content without added support from Mediafly or IT.

Mediafly’s release includes three new capabilities: Mediafly Workspaces,
Story Mapper and Tool Builder. With Workspaces, admins have the power to
create a mobile presentation interface with the navigation and content
they want the sales teams to leverage, and sellers can find the content
they need with ease for their unique sales presentation. Through Story
Mapper, sellers can instantly pivot to relevant content in their
presentation to better address buyers’ needs and questions. This allows
them to create buyer-focused conversations through an interactive and
value-add interaction.

Value-add experiences are increasingly important as B2B buyers become
more budget restrained and risk-averse. In fact, six
in 10 buyers want to discuss pricing
on the first call. Mediafly’s
Tool Builder gives sellers the flexibility to customize interactive
tools such as ROI and TCO calculators in an easy-to-use environment,
saving the user time and energy. Sellers can provide buyers with
meaningful value messaging, compelling insights and credible financial
justification that is unique to that specific buyer in every sales
conversation.

“Since we started using Mediafly, our customers have rated their
experience higher, citing things like the ability of reps to give them
the best information in the moment,” said Tom Stubbs, Sales Capability
Communications Manager at PepsiCo. “Mediafly gives us the ability to
design a modern sales experience customers value.”

Mediafly’s latest sales enablement technology updates are just a few of
the ways Mediafly helps sellers and marketers create, deliver, and
analyze engaging sales presentations. Mediafly’s continued focus on
enhancing how brands engage prospective buyers was recently recognized
by G2. The sales enablement platform was named a Leader
in G2’s Spring 2019 Grid Report for Sales Enablement
. The grid,
which is based on customer satisfaction and market presence, highlights
that 96 percent of Mediafly users rated the platform 4 or 5 stars and 90
percent of users would recommend Mediafly’s platform. Additionally,
Mediafly was recognized as a SAP
Finalist for SAP App Center Partner of the Year
. The award
recognizes SAP partners with world-class solutions, contributing a
significant amount to SAP revenue, a solid track record of customer
success and a solid business plan for continued partner success. To
learn more about Mediafly, visit Mediafly.com.

About Mediafly

Mediafly
is a provider of sales enablement solutions and advisory services that
create dynamic, interactive, value-based selling experiences. By using
Mediafly’s technology and advisory services, marketing and sales teams
at companies including PepsiCo,
Disney,
GE
Healthcare
, MillerCoors
and Charles
Schwab
, are able to deliver custom, dynamic sales presentations
quickly and efficiently, engaging customers with insights that are
relevant to them. Mediafly’s Evolved Sellingsolution enables
sellers to be more flexible, insightful and interactive in their sales
interactions, resulting in increased sales and stronger customer
relationships. Mediafly has been named to the Inc. 5000 list of fastest
growing companies for five years consecutively, Crain’s
Chicago Best Places to Work
for two years consecutively and named to
Inc.’s Best
Places to Work of 2018
. Visit Mediafly.com
or follow @Mediafly
for more information.

Contacts

Katie Cessna
BLASTmedia for Mediafly
katie@blastmedia.com
317-806-1900
x.142

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